When you’re running a hospitality business, even the smallest things can make the biggest difference. There’s a great deal of competition in the marketplace today, and it’s worth noting that the personality of your brand, the experience you give to your audience, and even your sense of style can have an impact on your bottom line.
It’s easy to forget that something as simple as a takeaway coffee cup could change the way that your customers feel about your company. A fresh cup of coffee, complete with a beautiful design and a well-placed logo could be enough to transform your average client into an advocate for your organisation. So how do you make sure that you buy the best Wholesale Takeaway Coffee Cups?
1. Be Aware of Insulation
The biggest problem with any kind of cup that doesn’t have a handle, is that you need to make sure that your customers can carry it comfortably, without burning their hands. Since you don’t want to serve coffee that isn’t piping hot, the best solution could be to choose a takeaway coffee cup design that uses textured paper to distribute heat more evenly around the hands.
Textured cups offer a similar experience to a cardboard sleeve, without pushing you to purchase accessories that might cover up your brand message or logo. There are plenty of different designs out there that are sure to impress your audience and leave them appreciating the effort you’ve made to protect their hands.
2. Your Style Makes a Difference
Ideally, takeaway coffee cups should always be printed with a logo and company name that’s easy to see from a distance. One of the things that makes these cups so advantageous to businesses in the hospitality industry is the fact that your customers can carry them around wherever they go. This means that they automatically have an opportunity to show your business off to anyone they might encounter during their day.
Make sure that your logo is clearly printed on the side of the cup, and take the time to choose colours that will stand out, but not make your cup appear too obnoxious or overwhelming. It’s all about using design to have the right impact on your audience.
3. Choose the Right Kind of Cup
When you start looking for wholesale distributors of takeaway coffee cups, one of the first things that you’ll discover is that these cups come in many different shapes and sizes perfect for grabbing the attention of your audience. A range of sizes is usually a good idea, as this will mean that you can offer your clients different types of beverage, ranging all the way from the standard coffee to the espresso.
While you’re choosing the right type of coffee cup for your brand, think about how your images and design choices will show up printed across different types of paper. For instance, if you go for a corrugated cup, then your logo might look rippled, which means that you’ll need to use specialist printing techniques to ensure it isn’t obscured.
If you would like to find out more about how Dynamic Retail can assist you in designing the perfect take away coffee cup please feel free to contact us directly on 0424 503 837