Selling to the Food Service Industry: How to Approach a Restaurant

Selling to the Food Service Industry: How to Approach a Restaurant

If you’re a company that sells food or beverage products, the chances are that you’ve often considered the option of selling to restaurants and food service businesses, rather than retailers and direct consumers. Selling to the food service industry is a wonderful way to get your product out there, and in the hands of your customers. It’s also a wonderful way to start building your background as a food or beverage company, and contributing to your community.

However, if you want to sell to restaurants, you might need some help with understanding the food service industry, and getting them interested in your product. At Dynamic Retail Solutions, we specialise in helping you get your product into the food service channel. Here, we’ll give you just a few professional tips for how to approach a restaurant.

Continue reading

Why Who You Know Counts when Exporting Food Products

Every year, hundreds of ambitious companies across Australia decide to take the plunge into international waters – exploring new markets like China and America to help supplement their growth strategy.

Exporting food products to a new consumer environment is a great way to broaden your horizons both literally, and figuratively in the business world. After all, instead of being a brand that sells home-grown Australian food in Sydney – you’re a brand that delivers the tastes of Australia to interested customers across the globe.

The only problem with exporting your products is that you need to figure out how you’re going to overcome the challenges that you’re bound to face along the way. Here, we’re going to take a look at just some of the issues that you might encounter on your way to international success – so that you can prepare for the journey ahead.

Continue reading

Food Fame: Tips for Building an International Brand

Creating an international brand is a tough task. It involves a lot more work than simply launching a website that customers and clients can access from across the globe.

Since food companies already operate in a hectic market space, it makes sense that they would need to put extra effort into making their products stand out amongst the crowd. After all, you can’t expect to earn a great reputation, or enhance your selling ability if you don’t have something special up your sleeve!

Fortunately, getting the kind of popularity you need to cultivate success might not be as tough as you think. All you need is a unique idea, and a few tips for how you’re going to position your brand at an international level.

Continue reading