Pitching your food product to new investors or buyers is difficult enough in local territories, where you already have the advantage of being familiar with laws, regulations, and tastes. If you take that process a step further and decide to sell your produce to people from other parts of the world – then you’re opening yourself up to a whole new set of complications.
Of course, as challenging as it can be to move your product into a new market, that doesn’t mean that you shouldn’t make the effort. After all, jumping into a new market gives you the opportunity to sell your product to a host of new potential consumers, potentially causing your profits to skyrocket. But, if you want to start off making the right impression, then you need to know how to wow your potential prospects straight away.
An international food buying showcase can give you the perfect opportunity to allow possible new customers to test your food for themselves, and enjoy whatever you have to offer, but how do you make sure that your pitch really counts?